VR/AR Project Intake Form

Business Name

Contact Person

Phone Number

Email

Company Website

I. Project Overview

What type of experience are you looking for? (Check all that apply)

Virtual Reality (VR) Experience

Augmented Reality (AR) Experience

What is the primary purpose of this project?

II. Technical Requirements

Target Platforms (Check all that apply)

VR Headsets:

AR Devices:

Do you require multi-platform compatibility?

Do you need backend integration? (E.g., user analytics, CRM, e-commerce)

III. Content & Design Expectations

Do you have existing 3D models, videos, or assets?

Preferred Art Style & Visual Direction

Do you have brand guidelines (colors, fonts, logos) to follow?

IV. User Interaction & Features

Desired Level of Interactivity

Specific Features Needed (Check all that apply)

V. Timeline & Budget

What is your expected project completion date?

What is your estimated budget range?

VI. Additional Questions for Client Expectations

Can you describe your ideal VR/AR experience in detail? (What should users see, hear, and interact with?)

Who is your target audience? (Age group, tech familiarity, industry?)

Do you have any competitors or references with similar experiences? (Links/examples?)

How will success be measured? (Engagement metrics, sales impact, training effectiveness?)

Are there any accessibility considerations? (Color blindness, motion sickness reduction, multilingual support?)

Will this project require future updates or scalability?

Do you need assistance with content creation (3D modeling, animation, sound design)?

Any additional notes or special requests?

Next Steps

We’ll review your responses and schedule a consultation to discuss your project in detail.

Submitted by:

Date:


Client Intake Form Insights

Please remove this client intake form insights section before publishing.


Here’s a detailed breakdown of the VR/AR Project Intake Form, explaining why each section is included and how it helps in designing a tailored VR/AR experience for businesses:

1. Project Overview

Purpose:

  • Identifies whether the client needs VR, AR, or both, and the specific use case (marketing, training, entertainment, etc.).
  • Helps align the project scope with business objectives (e.g., increasing sales vs. employee training).

Key Insights:

  • If the client selects VR Training & Education, the project may require interactive simulations, quizzes, or AI-driven coaching.
  • If they choose AR for Retail, features like virtual try-ons or 3D product previews become critical.

2. Technical Requirements

Purpose:

  • Determines hardware/software constraints (e.g., Meta Quest vs. HoloLens).
  • Identifies if cross-platform support (WebAR, mobile, VR headsets) is needed.
  • Checks for backend needs (e.g., CRM integration for lead generation in marketing AR).

Key Insights:

  • Mobile AR vs. Dedicated AR Glasses: Mobile AR is cheaper but limited; AR glasses (like Apple Vision Pro) offer advanced tracking.
  • Backend Integration: If the client wants user analytics, tools like Unity Analytics or Google Firebase may be required.

3. Content & Design Expectations

Purpose:

  • Assesses whether the client has existing assets (3D models, videos) or needs full development.
  • Defines the visual style (realistic vs. stylized), impacting modeling and rendering time.
  • Checks for brand compliance (logos, fonts, colors).

Key Insights:

  • Photorealistic VR requires high-end 3D scans or detailed modeling, increasing costs.
  • No existing assets? The project may need 3D artists, animators, or motion capture.

4. User Interaction & Features

Purpose:

  • Determines how users will engage (passive viewing vs. complex interactions).
  • Identifies advanced tech needs (AI, haptics, multiplayer).

Key Insights:

  • Hand Tracking vs. Controllers: Hand tracking (like Quest) is more immersive but may not work for precise industrial training.
  • Multiplayer VR/AR? Requires cloud sync (Photon, AWS GameLift) or local networking.

5. Timeline & Budget

Purpose:

  • Sets realistic deadlines (simple AR filters take weeks; full VR training sims take months).
  • Aligns expectations on cost drivers (custom 3D assets, AI, cross-platform support).

Key Insights:

  • Under $5K: Likely a basic WebAR or simple VR demo.
  • $50K+: Indicates high-end VR simulations with custom AI interactions.

6. Additional Client Expectation Questions

Purpose:

  • Deep dive into the client’s vision (e.g., "Should the AR experience include voice-guided navigation?").
  • Identifies success metrics (e.g., "We want a 20% increase in product engagement via AR").
  • Accessibility & Scalability: Ensures the product is future-proof and inclusive.

Key Insights:

  • If the target audience is seniors, UI must be simple, with larger text & minimal motion.
  • Competitor references help avoid reinventing the wheel (e.g., "We like IKEA’s AR furniture app").

Why This Form Matters

  1. Prevents Scope Creep – Clear boundaries on features, budget, and timeline.
  2. Guides Tech Stack Choices – Unity vs. Unreal Engine, WebAR vs. native app.
  3. Aligns Stakeholders – Marketing, developers, and clients are on the same page.
  4. Estimates Costs Accurately – A client asking for AI + multiplayer VR knows it’s a $50K+ project.

Potential Improvements:

  • Add a "Risk Assessment" section (e.g., "Do you need motion sickness mitigation in VR?").
  • Include sample project references (e.g., "A training VR sim similar to Walmart’s employee onboarding").
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