Website and App Interface Design Client Intake Form

I. Client Information

Company Name:

Contact Person


Job Title

Email Address


Phone Number

Website (if applicable)

Company Address

City/Town

State/Province

Postal/Zip Code

Social Media Links (if applicable)

II. Project Overview

Project Type: (Please select all that apply)

Project Goals: (What do you hope to achieve with this project?)

Target Audience: (Who are you trying to reach?)

Project Timeline: (What is your desired launch date?)

Budget Range: (Please provide an estimated budget range)

Do you have any existing brand guidelines or style guides?

Do you have existing content (text, images, videos)?

III. Service Selection

Please select the services you require:


Website Design/Redesign:

Mobile App Design:

Web Application Design:

E-commerce Platform Design:

Landing Page Design:

IV. Detailed Questions for Service Suitability

Please describe your business and its core values. How do you envision your website or app reflecting these values?

What are your key competitors, and what do you like or dislike about their online presence?

What specific functionalities or features are essential for your website or app?

Do you have any specific design preferences or styles you are drawn to?

Please provide examples or links to websites or apps you like.

Link

Upload File

Notes

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What are the primary user actions you want to encourage on your website or app?

How do you plan to measure the success of your website or app? What key performance indicators (KPIs) will you track? (e.g., website traffic, conversion rates, user engagement, etc.)

What is your long-term vision for your digital presence? How do you see your website or app evolving in the future?

Considering the services we offer (as selected above), do you feel they directly address your project goals and needs? If not, please explain any gaps or additional requirements.

Are there any technical constraints or limitations we should be aware of? (e.g., specific platform requirements, legacy systems, etc.)

Please provide any additional information or context that you believe would be helpful for us to understand your project.

V. Attachments

Please attach any relevant documents, such as:

Brand Guidelines

Style Guides

Content Documents

Wireframes/

Mockups

Competitor Analysis

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Thank you for your time and detailed responses. We will review your information and contact you shortly to discuss your project further.


Client Intake Form Insights

Please remove this client intake form insights section before publishing.


This client intake form is designed to be comprehensive and insightful, aiming to gather all necessary information to understand a client's website or app design project thoroughly. Here's a detailed breakdown of its key aspects:

1. Client Information (Section I):

  • Purpose: This section establishes basic contact and company details, crucial for communication and record-keeping.
  • Insight: It ensures you have multiple points of contact and a clear understanding of the company's identity and existing online presence. This allows for initial research and a better grasp of the client's context.

2. Project Overview (Section II):

  • Purpose: This section delves into the core objectives, scope, and limitations of the project.
  • Insight:
    Project Type: Allows for accurate service scoping and resource allocation.
    Project Goals: Helps define the project's success metrics and aligns design efforts with the client's vision.
    Target Audience: Crucial for user-centered design, ensuring the website or app resonates with the intended users.
    Project Timeline & Budget: Establishes realistic expectations and facilitates project planning.
    Brand Guidelines & Existing Content: Provides essential assets and constraints for the design process.

3. Service Selection (Section III):

  • Purpose: This section allows the client to explicitly select the services they require, avoiding ambiguity and ensuring a clear understanding of the project scope.
  • Insight:
    The detailed breakdown of services (Website, App, Web Application, E-commerce, Landing Page) allows for precise quoting and project planning.
    The inclusion of specific sub-services (e.g., SEO Optimization, Payment Gateway Integration) demonstrates a thorough understanding of the design process and provides clients with a comprehensive range of options.
    It helps to avoid scope creep, and makes sure the client understands the services provided.

4. Detailed Questions for Service Suitability (Section IV):

  • Purpose: This section goes beyond basic information gathering and aims to understand the client's business, vision, and expectations in depth.
  • Insight:
    Business & Values: Helps to create a design that authentically represents the client's brand.
    Competitor Analysis: Provides valuable insights into industry trends and helps to differentiate the client's online presence.
    Functionality & Features: Ensures that the design meets the client's specific needs and requirements.
    Design Preferences: Facilitates a collaborative design process and reduces the risk of miscommunication.
    User Actions & KPIs: Aligns design efforts with measurable business outcomes.
    Long-Term Vision: Helps to create a scalable and future-proof design.
    Service Suitability: This is a key question. It forces the client to think about the services they selected, and how those services will help them achieve their goals. It also is a good way to see if the client understands the services being offered.
    Technical Constraints: Prevents potential roadblocks and ensures a smooth development process.
    Additional Information: Allows the client to provide any relevant context that may not have been covered in the previous questions.

5. Attachments (Section V):

  • Purpose: This section allows the client to provide essential assets and documents that will inform the design process.
  • Insight:
    Provides designers with access to existing brand materials, content, and wireframes, streamlining the design process.
    It also allows the client to provide any visual references they may have.

Overall Strengths:

  • Comprehensive: The form covers all essential aspects of website and app design projects.
  • Insightful: The detailed questions aim to understand the client's business, vision, and expectations in depth.
  • Organized: The form is structured logically, making it easy for clients to complete.
  • Professional: The form demonstrates a thorough understanding of the design process and instills confidence in potential clients.
  • Reduces Miscommunication: The detailed questions and service breakdowns minimize the risk of misunderstandings.
  • Sets Clear Expectations: The form helps to establish realistic expectations and facilitates project planning.
  • Helps filter out unsuitable clients: The detailed questions, and the service selection, can help to determine if a client is a good fit for the services provided.

By using this detailed client intake form, you can ensure that you have all the information you need to create a successful website or app design project.

Mandatory Questions Recommendation

Please remove this mandatory questions recommendation section before publishing.


When considering which questions are "mandatory" in a client intake form, it's less about strict legal mandates (unless dealing with specific regulated industries) and more about what's absolutely essential for your business to function and deliver its services. However, here's a breakdown of the core information that's almost always considered mandatory in a professional context, especially for website and app design:


Core Mandatory Information:

  • Client Information:
    Company Name: Essential for identifying the client.
    Contact Person: Crucial for direct communication.
    Email Address: A primary means of professional communication.
    Phone Number: Necessary for urgent communication.
  • Project Overview:
    Project Type: Understanding the scope of work (website, app, etc.) is fundamental.
    Project Goals: Knowing what the client wants to achieve is essential for aligning your services.
  • Service Requirements:
    Clearly defining the services the client wants is vital to make sure that the client and the provider are on the same page.
  • Basic Business Information:
    Information that helps to understand the clients business, and what the business is trying to achieve.

Why These Are Mandatory:

  • Communication: Without contact information, you can't proceed.
  • Scope Definition: Without knowing the project type and goals, you can't provide accurate estimates or deliverables.
  • Contractual Clarity: Basic client and project information forms the basis of any service agreement.
  • Project success: Without knowing the goals of the project, it is impossible to measure success.

Important Considerations:

  • While budget and timeline are very important, they are not always strictly "mandatory" at the very start, but they do need to be obtained very early in the process.
  • The level of "mandatory" can vary based on your business and the services you provide.

In essence, "mandatory" means "essential for the project to even begin."


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